WHAT WE BELIEVE

Open Innovation

We love to co-create. We work with lifestyle change scientists, hackers, and innovators around the world to invent ways to help people change.

Open Science

We advocate for open science, or sharing research findings publicly. We publish our results and raw data online for anyone to check our math.

Open Distribution

Everyone deserves access to the best of behavioral science. We distribute the innovations we test and validate as widely as possible.